K-MINI MATE PLUS LAUNCH
Successfully launched the K‑Mini Mate Plus, our compact brewer in several fun colors. This item is currently available on the website and has sold very well.
PUNK BUNNY COFFEE
We teamed with Green Day to debut their coffee label, Punk Bunny, executing a cross-channel launch that included site takeovers, social campaigns, targeted email marketing, and affiliate partnerships.
myKeurig Custom Brewers
Developed a limited-edition Spring and Summer myKeurig collection of custom brewers, launched with an early-access program that drove pre-release demand and sold out.
McCafé ESPRESSO ROAST SOCIAL CAMPAIGN
McCafé’s new Espresso Roast social media campaign, art-directed by me and executed in collaboration with CGI partner Kreber.
CYBER MONDAY
Designed Cyber Monday email campaigns showcasing our best deals of the year.
